Ronaldo’s revolution that brought Cruzeiro back to the elite

Ronaldo arrived at the Mineirão cabin round 8.30pm yesterday. Heavy safety and barricades defending the street to the place he would watch the recreation prevented any fan contact with him. In the stands, an enormous mosaic with the face of at this time’s birthday boy (22) was proof that the folks of Cruzeiro have chosen the hero for the membership’s return to the elite of nationwide soccer. At 46, Ronaldo not performs, however nonetheless evokes sturdy feelings.

Ronaldo has chosen to be extra discreet since turning into a high hat right here in Brazil. With administrative expertise in Europe and the United States, the supervisor’s utterances are far more managed than these of the Turf Era Phenomenon. Officially solely scheduled press convention. On three different events, he discovered himself surrounded by reporters and answered some questions (after a membership board assembly, at the Campeonato Mineiro debut and in the first derby in opposition to rivals Atlético).

But you do not want to give interviews to see that his efficiency is the most important milestone in Cruzeiro’s return to the first division. The membership, relegated in 2019, had to play in Serie B for 3 years, disappointing followers twice, earlier than returning. After the 3-0 victory over Vasco, which sealed Cruzeiro’s place in subsequent yr’s elite, the ex-footballer paraded on the pitch smiling. “We labored onerous for this,” he stated, celebrating closely.

Find out the trajectory and what modified Ronaldo at Cruzeiro.

Arrival and first steps

Ronaldo in his first interview as Cruzeiro supervisor

Image: Gustavo Aleicho/Cruzeiro

December 18, 2021 is marked in Cruzeiro historical past as the day Ronaldo “purchased” the soccer division of the membership that revealed him. It is a symbolic date that marks the signing of the deal between the events – concluded simply 4 months later after a bureaucratic ritual. Due to the gathered debt of about R$ 1 billion, a overseas investor was anticipated. Besides the velocity of the transaction (lower than a month since the membership’s registration in the SAF venture), shock was the truth that the purchaser is Brazilian.

As a primary act, Ronaldo appealed to followers by means of social media and promoted the fan-partner program. It has seen a bounce from 10,000 subscribers to over 69,000 now, with a marketing campaign impressed by the participant’s nickname of the time: “It’s gonna be phenomenal!”.

“Manager” Ronaldo had his first bodily contact with the membership in January this yr. He visited the constructions, received acquainted with the staff, the workforce, the committee. From there he went to the workplace to estimate the prices. He began making cuts, drying payments and cleansing the home.

Ronaldo confronted resistance from the membership’s advisory board (which isn’t below SAF management). He was requested how the installment of R$400 million (supplied in the contract for the buy of 90% of SAF) can be made. He defined, made calls for and even threatened not to full the deal. But it was accredited by acclamation by the membership’s board and went forward. On April 14, 2021, Ronaldo formally turned the proprietor of Cruzeiro skilled soccer.

Shock and planning from scratch

Ronaldo arrived understanding what he needed. And it was very totally different from what was deliberate by the earlier administration. Alexander Matos instantly warned that he would not maintain the place of director in January this yr, as had already been agreed with the earlier administration. His signings have been additionally canceled – case research of the goalkeeper prisonerwho got here from Palmeiras, and apart Parra, from Santos.

Other gamers already at the membership have been additionally sacked in a radical wage freeze. One instance was defender Maicon, now at Santos, who to keep would have to halve the already agreed wage, which he didn’t settle for. Finally, Pedro Martins, employed as director for the emptiness that will belong to Matos, defined that these cuts and terminations will generate financial savings of over R$11 million.

Paulo Pezzolano, Cruzeiro coach for the 2022 season - Gustavo Aleixo/Cruzeiro - Gustavo Aleixo/Cruzeiro

Paulo Pezzolano, Cruzeiro coach for the 2022 season

Image: Gustavo Aleicho/Cruzeiro

The subsequent transfer was the dismissal of Vanderlei Luxemburgo. He had been accountable for the workforce for the latter a part of 2021 and had renewed for the present season, which was not sufficient to maintain him in the place. It was solely ten days into the “Ronaldo reign” when Luxemburgo left the membership, following the transfer to alter the accounts in opposition to Cruzeiro’s revenue.

Ronaldo selected unknown Uruguayan coach Paulo Pezzolano, who had been at Pachuca-MEX for the previous three seasons. With an attacking, younger and low-cost fashion of play, Pezzolano match the philosophy that Cruzeiro wanted for the membership. The work went on, the workforce was left in Serie B, and the coach in June final yr already renewed his contract with the membership till the finish of subsequent yr.

The bitter a part of the medication: farewell to an idol

Goalkeeper Fabio, of Cruzeiro, waves to the crowd after being honored for his 500th appearance for the club (14/07/2013) - Washington Alves/Vipcomm/Press Release - Washington Alves/Vipcomm/Press Release

Fabio performed 976 video games and received 12 titles for Cruzeiro

Image: Washington Alves/Vipcomm/Disclosure

The resolution to launch goalkeeper Fabio upset many Cruzeiro followers. After 17 seasons defending the membership, the goalkeeper and idol had renewed his contract with the earlier administration, however with the arrival of SAF the scenario modified in January this yr.

According to Fabio, the new administration provided him a contract that lasted solely till the finish of the Minas Gerais championship, which lasted three months. With the highest wage of the forged at the time, Fabio provided a discount, however to proceed till the finish of the yr. Cruz disagreed. The membership presently owes the goalkeeper R$20.6 million associated to wage and labor delays from earlier administrations.

Rafael Cabral and Ronaldo in Toca da Raposa II - Gustavo Alejo/Cruzeiro - Gustavo Alejo/Cruzeiro

Rafael Cabral and Ronaldo in Toca da Raposa II

Image: Gustavo Aleicho/Cruzeiro

To change Fabio, Ronaldo went to England’s Second Division to get Rafael Cabral. According to Santos, the participant has been in Europe since 2013, the place he performed little or no, being extra of a substitute.

Rafael arrived unsure, primarily as a result of most of the crowd was in opposition to Fabio leaving. However, the new 1 shirt has grow to be certainly one of the key items of the marketing campaign with decided performances and unbelievable saves.

“No one erases anybody’s historical past, everybody has their worth and what I need is to be remembered by Cruzeiro followers as a goalkeeper who helped the workforce obtain the most important purpose whereas I used to be right here,” Cabral stated in an interview with UOL Sport.

The different arriving gamers adopted the profile. Little identified, removed from stars. A great instance is Luvanor, a 32-year-old from Piaui who spent most of his profession in Moldova and performed an necessary function on this entry marketing campaign, in addition to striker Edu who got here from Brusque. This was a workforce in the proper measure for Serie B. And the planning labored. Cruzeiro secured their place in Serie A with seven rounds to go, the finest mark in historical past.

The current and the future

Ronaldo is aware of what made the membership profitable this yr and he will not change. The coverage of signing gamers on a funds and favoring a method of taking part in soccer, slightly than investing in impactful names, shall be maintained. The forecast for the subsequent Serie A could be very conservative. Ronaldo has set his sights on a thirteenth place end in the Brasileirão.

Coach Paulo Pezzolano agrees: “I consider (with the present squad) we are going to combat to keep out of relegation, truthfully,” the coach stated. The massive query appears to be how followers will react to this actuality present. So far, the reply is constructive.

Owner of certainly one of the most spectacular trophy galleries in Brazilian soccer, Cruzeiro might take a while to compete for the massive cups. What absolutely reassures the stands is the information that the membership has discovered a approach. And at this velocity, even when it takes longer than some would really like to get to the high, when you’re there, you will have the option to maintain your self.

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